About the company
At PlayToEarn, we're pioneering the revolution in Blockchain Gaming. Established in 2020 as the world's first Blockchain Games data aggregator, we've grown rapidly into the go-to source for users, institutions, and media in the industry. Our mission is to educate the world about the opportunities Blockchain Gaming offers and unite Web3 gamers with Web3 games. Our platform lists more than 2000 Web3 Games, each ranked using our uniquely developed social scoring system which we've refined over the past three years. We've established a strong, dedicated community, all while supporting game studios of all sizes by helping millions of users discover their games through our platform. From data aggregation to marketing services, we offer a holistic approach to support and guide blockchain gaming to new heights. As we enter our next phase of growth, we're seeking dynamic, driven, and passionate individuals to join our fully remote team. By choosing a career with PlayToEarn, you will have the opportunity to be part of a unique journey contributing to a once-in-a-lifetime project that helps to reshape the gaming industry as we know it. Join us in navigating towards a future where the integration of blockchain technology in video games is the norm, rather than the exception.
Job Summary
Job Description
šWe are looking for an experienced Social Media Manager to oversee and execute our social media strategy across various platforms. As a Social Media Manager, you will play a crucial role in building and engaging our social media community, creating captivating content, driving brand awareness and follower engagement.
Responsibilities:
šDevelop and implement a comprehensive social media strategy to enhance brand visibility, engage our target audience, and drive customer acquisition and retention.
šAssist our content creation teams in the creation of engaging branding content for social media channels, including but not limited to Twitter, LinkedIn, YouTube, TikTok, Snapchat, Instagram, Facebook, Discord, Telegram, and other relevant platforms.
šMonitor social media trends, identify opportunities for engagement and growth, and leverage analytics tools to track and analyze social media performance.
šManage social media campaigns, including content planning, scheduling, and optimization, while ensuring consistency across all platforms.
šInteract with our social media community, respond to comments and messages in a timely and professional manner, and foster meaningful relationships with followers, customers and potential partners.
šMaintain social media account profiles to ensure consistent branding.
šCollaborate with cross-functional teams, including marketing, content creation, design, and customer support, to ensure a cohesive brand message and consistent user experience.
šStay up-to-date with industry trends, emerging platforms, and best practices in social media marketing, integrating innovative strategies and tactics into our social media efforts.
šMonitor competitor activity, benchmark social media performance, and identify areas for improvement and differentiation.
Qualifications:
šProven experience as a Social Media Manager or similar role, with a strong track record of managing and growing social media channels in the crypto or gaming industry. In-depth understanding of various social media platforms, their algorithms, and best practices for organic and paid social media strategies. šExcellent written and verbal communication skills in English, with the ability to craft compelling and engaging social media content. šProficiency in social media management tools and analytics platforms to track performance, generate insights, and optimize campaigns. šCreative mindset with a keen eye for design and visual aesthetics, ensuring the brand's visual identity is maintained across social media channels. šStrong organizational skills and the ability to manage multiple social media accounts and campaigns simultaneously. In-depth knowledge of Web3 gaming, the crypto and blockchain industry, staying informed about the latest trends and developments. šPositive attitude, proactive approach, and ability to work effectively in a fast-paced, dynamic environment. šFamiliarity with graphic design principles and tools is a plus. šKnow how to integrate AI tools into your workflow to enhance efficiency and productivity.
Benefits:
šSalary in Crypto šReceive team shares of our upcoming P2E token. šBe part of shaping a new industry. šBecome visible in the Web3 industry by working with PlayToEarn, the leading Blockchain Games data aggregator. šWork with an international team of highly skilled and motivated colleagues. šBenefit from flexible working hours, remote work and teamwork culture.