Develop and lead both proactive and reactive strategic public relations campaigns to shape public opinion to benefit Bitfinex and the digital token and blockchain space in general. Engage directly and build relationships with the mainstream and specialised digital token and blockchain media as well as communities, policymakers, key influencers and others to develop the interests of Bitfinex and the community as a whole. Act as the point of contact for our PR agencies and help coordinate their efforts. Develop our media relations strategy and secure regular placements in top tier media outlets. Craft press briefing docs, press packs and develop and pitch stories to earn coverage across the trade, business and national media. Conduct media training and prepare key spokespeople. Manage media inquiries and interview requests. Monitor, analyze and communicate PR results on a quarterly basis.

Desired Skills and Experience 5-10 years in a public relations role, ideally in a public affairs agency and/or working on a communications or public relations team in-house. Experience in finance, media, journalism or technology. Proven track record of managing PR agencies Strong relationships with media and proven ability to build relationships with top tier media outlets and deliver earned media content through these connections. Execution of cross-functional crisis/reputation management campaigns. Experience advising teams and senior executives on policy matters. Experience in using monitoring tools Excellent English verbal and written communication skills; a confident communicator and presenter (only applications in English will be accepted). Excellent organizational, planning and project management skills and the ability to collaborate across functions. A sound understanding of media needs and media relationships.