In this role you’ll be responsible for

📍Driving awareness and positive brand sentiment that inspires app downloads and reservation sign-ups 📍Creating, developing, and implementing comprehensive marketing roadmap which capture locally important insights, tangible go-to-market strategies, including all relevant platforms 📍Partnering with Market Managers and cross functional stakeholders to drive the development, execution and continuous improvement of Worldcoin’s post expansion strategy 📍Connecting global & local efforts by aligning global visions with local marketing campaigns and identifying findings from regional teams to advise global strategies 📍Organizing and managing community events - shape the local voice of the project!, working closely with Community Specialists 📍Maintaining the Worldcoin creative standard and strategic integrity in every execution.

About You:

📍5+ years of relevant experience in marketing / creative strategy, strategic consulting, business development, corporate strategy or related fields- ideally in a fast-growing tech space or/and fashion/high-end consumer brands. 📍You’re a go-getter; someone creative and eager to innovate, to test, fail, learn and evolve. 📍You navigate through complexity to achieve results. 📍You pull together diverse individuals with different interests to drive critical processes 📍You have a solid track record of achievement - e.g. worked in a top tier company/startup, have quickly assumed responsibilities or impacted results 📍You are fully fluent in German and English. 📍You show a strong understanding of local culture, communities, and the best ways to reach them.