About the company
Coins is the most established crypto brand in The Philippines and has gained the trust of more than 18 million users. Through the easy-to-use mobile app, users can buy and sell a variety of different cryptocurrencies and access a wide range of financial services. Coins is fully regulated by the Bangko Sentral ng Pilipinas (BSP) and is the first ever crypto-based company in Asia to hold both Virtual Currency and Electronic Money Issuer licenses from a central bank.
Job Summary
What you’ll do
📍Content Creation: Write clear, compelling, and on-brand copy for a range of marketing materials, including web content, social media posts, email campaigns, product descriptions, advertisements, and promotional materials. 📍Collaboration: Work closely with our creative team, including designers and marketing professionals, to develop integrated marketing campaigns that align with our brand identity and objectives. 📍Research: Conduct research on industry trends, competitors, and target audiences to ensure your copy is relevant and resonates with our audience. 📍Editing and Proofreading: Review and edit copy for grammar, spelling, punctuation, and overall clarity. Ensure all content adheres to brand voice and guidelines. 📍Creativity: Contribute creative ideas and concepts to brainstorming sessions and marketing campaigns, helping to develop innovative messaging strategies. 📍Adaptability: Be open to feedback and willing to make revisions to improve the quality and effectiveness of copy. 📍Time Management: Meet project timelines and manage multiple tasks while maintaining the quality of work. 📍Stay Informed: Stay up-to-date with industry trends, best practices, and emerging technologies in copywriting and content marketing.
What you’ll need
📍Bachelor's degree in English, Marketing, Communications, or a related field (or equivalent experience). Fresh graduates are welcome to apply. 📍Excellent writing and editing skills with a strong command of the English language. 📍Portfolio showcasing writing samples that demonstrate versatility in style and tone. 📍Knowledge of SEO principles and their application in content creation is a plus. 📍Familiarity with ChatGPT 📍Familiarity with social media platforms and their respective best practices. 📍Strong communication and collaboration skills. 📍Ability to work independently and as part of a team. 📍Creativity and a passion for storytelling. 📍Attention to detail and a commitment to delivering high-quality work. 📍Adaptability and a willingness to learn and grow in the role. 📍Strong organizational and time management skills. 📍Ability to work effectively under pressure and meet tight deadlines.
