About the company
Switcheo Labs is an experimental think tank that combines the brightest minds with a cutting-edge software development lab. We focus on nurturing ecosystems that are forming the foundation of a new, decentralized world - one that thrives even without trust. Our journey started in 2018. Since then we've bootstrapped multiple ecosystems: - Carbon (carbon.network) - Zilswap (zilswap.io) We've also supported various products that have been built on these protocols: - Demex (dem.exchange) - Carbonscan (scan.carbon.network) - Hydrogen (hydrogen.carbon.network)
Job Summary
What you will do
Lead the development of an effective and efficient marketing strategy to drive user adoption. Ideate campaigns and growth strategies. Originate, and deliver outstanding marketing communications across social and digital channels. Manage tactical day-to-day campaign deliverables and execute end-to-end campaigns. Actively lead the strategic positioning of Switcheo's product offerings. Identify opportunities to reach new market segments to increase brand awareness and user acquisition. Build a marketing calendar alongisde the product and engineering teams for various channels. Monitor the team goals and their execution keenly.
What you will need
At least two years of experience in a similar leadership role. Extensive and up-to-date knowledge of blockchain technologies and protocols. Proven knowledge and experience of the DeFi space and Crypto Twitter. Some experience with in-person events, community management, and community engagement.
What we offer
Competitive pay on par with top companies Best-in-class bonuses and employee benefits (dental cover and health insurance) Yearly appraisals with regular salary revisions Exciting work with opportunities for exploration and innovation A dynamic and open culture with weekly sync-ups, fortnightly retrospective sessions, and quarterly check-ins. A learning environment where you can make a real impact in the world you help shape. A well-stocked pantry filled with healthy snacks and an exciting selection of craft beers. A pet-friendly workspace.