About the company
The Binance Exchange is a leading cryptocurrency exchange founded in 2017 in Hong Kong. It features a strong focus on altcoin trading. Binance offers crypto-to-crypto trading in more than 600 cryptocurrencies and virtual tokens, including Bitcoin (BTC), Ether (ETH), Litecoin (LTC), Dogecoin (DOGE), and its own token Binance Coin (BNB).
Job Summary
Responsibilities:
📍Manage Binance social accounts, from shaping strategy to creating and posting content. 📍Working with the social team, product teams and product marketing team to define content strategy and branding. 📍Maximise content distribution through other Binance channels. 📍Be part of the central social media team, contributing to the main Binance accounts on each platform. 📍Drive effective and creative social media campaigns, working cross-functionally with design, content, performance marketing, product and other teams 📍Work with partners to create and execute growth campaigns and events. 📍Measure, report, and analyze the performance of campaigns across channels and translate findings into actionable, data-driven recommendations in order to improve future performance. 📍Analyze social media landscape to supply actionable insights. 📍Engage and build communities through one-on-one as well as one-to-many conversations.
Requirements:
📍Currently pursuing or graduated from Bachelors in Marketing or other relevant fields. 📍Deep understanding of the crypto market and on-going trends. 📍Must be completely plugged in to crypto twitter - aware of current meta, key players, sentiments, trends, etc. 📍Good knowledge of crypto and Binance’s product suite. 📍Strong writing and copywriting skills. Demonstrate a clear and concise > 📍Experience in content creation and social media management (including for personal means). 📍Experience in digital marketing or social media related roles for brands is a huge plus. 📍Strong sense of ownership and responsibility, resistant to stress, self-motivated and results oriented. 📍Remote and start-up experience is a plus. 📍Bonus points if you have experience in successfully operating a personal social account.
The future of finance is here — whether you’re interested in blockchain, cryptocurrency, or remote web3 jobs, there’s a perfect role waiting for you.