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Figure
SEO Marketing Manager
atĀ Figure
5 months ago | 229 views | 1 applications

SEO Marketing Manager

Full-time
San Francisco
Per year
$104,000 To $131,000

About the company

About Figure Figure is transforming the trillion dollar financial services industry using blockchain technology. In three short years, Figure has unveiled a series of fintech firsts using the Provenance blockchain for loan origination, equity management, private fund services, banking and payments sectors - bringing speed, efficiency and savings to both consumers and institutions. Today, Figure is one of less than a thousand companies considered a unicorn, globally. Our mission requires us to have a creative, team-oriented, and supportive environment where everyone can do their absolute best. The team is composed of driven, innovative, collaborative, and curious people who love architecting ground-breaking technologies. We value individuals who bring an entrepreneurial mindset to every task and will embrace our culture of innovation. Every day at Figure is a journey in continuous learning yet a daily focus on getting work done that makes a difference. Join a team of proven leaders who have already created billions of dollars in value in the FinTech space!

Job Summary

What you will do

šŸ“Develop and execute a comprehensive SEO and content strategy to increase organic traffic and drive conversions. šŸ“Manage the blog, which includes improving existing content, collaborating with content creators, conducting keyword research, analyzing performance, and identifying opportunities for optimization and growth. šŸ“Monitor and report on key SEO metrics, such as rankings, traffic, and conversions. šŸ“Partner with the development team to implement technical SEO recommendations and site enhancements to enhance user experience and improve conversion rates. šŸ“Collaborate with marketing channel owners to understand their goals and tailor landing pages to meet their specific needs. šŸ“Implement A/B tests and analyze performance data to optimize landing page conversion rates.

What we look for

šŸ“2-5 years in digital marketing, with a focus on SEO strategy and execution. šŸ“Bachelor's degree in Marketing, Business, Computer Science, or related field. šŸ“Proven experience Strong understanding of technical SEO principles, including website architecture, HTML, and structured data. šŸ“Proficiency in web analytics tools such as Google Analytics, FullStory, SEMrush, or ahrefs. šŸ“Experience with CMS platforms (e.g. WordPress, Dato) and website optimization tools. šŸ“Excellent project management skills with the ability to prioritize tasks and meet deadlines. šŸ“Strong communication and collaboration skills to work effectively with cross-functional teams. šŸ“Creative thinking and problem-solving abilities to develop innovative marketing solutions. šŸ“Experience with landing page builders (e.g., Unbounce, Instapage), A/B testing tools, and Google Tag Manager is a plus.

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