Responsibilities:

📍Strategic Development: Craft and execute comprehensive social media strategies aligned with client goals and objectives. Utilize performance data to refine platform-specific strategies, ensuring content resonates with the target audience and stays ahead of digital trends. 📍Content Creation: Manage client social media presence across major platforms like Twitter, LinkedIn, Medium (expanding to TikTok & YouTube). Oversee the content calendar, collaborate with the design team to produce engaging content, and establish a consistent brand voice. 📍Community & Influencer Engagement: Identify, engage, and manage key influencers in the Web3 space. Collaborate with marketing and community teams to leverage influencer power for brand awareness and engagement. 📍Campaign Management: Manage social media strategies, operations, and execution for 3-4 clients. Develop and execute influencer marketing campaigns in key markets. 📍Relationship Management: Build and manage your influencer pipeline to achieve set objectives. Act as the lead point of contact for all influencer interactions. 📍Performance Analysis: Utilize analytics tools to track and evaluate social media performance, achieving campaign ROI and hitting key targets. 📍Collaboration & Innovation: Liaise with the Community and Design teams to set social strategy and explore new opportunities and tactics. 📍Operational Efficiency: Create and maintain account management systems for scheduling, posting, and replies. Provide insights and reporting to clients.

Qualifications:

📍Proven experience in social media marketing and content creation, with a strong understanding of web3 concepts and the current blockchain landscape. 📍Experience managing social media accounts across platforms like Twitter, LinkedIn, YouTube, TikTok, and Twitch (familiarity with Farcaster and Lens a plus). 📍Excellent writing, communication, and collaboration skills. 📍Experience with blogging/editorial content creation (copywriting experience a bonus). 📍Ability to work effectively in a fast-paced, remote environment. 📍Familiarity with social media management tools like Hootsuite, Meltwater, or Sprout Social (preferred, not mandatory).