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Aptos
Integrated Marketing Manager
atĀ Aptos
3 months ago | 108 views | 2 applications

Integrated Marketing Manager

Full-time
Hong Kong
Per year
$130,000 To $180,000

About the company

Committed to developing products and applications on the Aptos blockchain that redefine the web3 user experience. Our team of accomplished technical experts is dedicated to creating better network tooling and seamless usability to bring the benefits of decentralization to the masses.

Job Summary

What you'll be doing:

šŸ“Drive the overall content strategy across social media platforms and other digital channels, including external partner platforms, to amplify Aptosā€™s brand presence and product messaging. šŸ“Collaborate with external partners, influencers, and ecosystem players to co-create and distribute content that aligns with Aptosā€™s strategic goals. šŸ“messages are effectively delivered to diverse audiences across multiple channels. šŸ“Daily content creation and management across Twitter, TikTok, LinkedIn, Instagram, YouTube, Facebook, and partner channels, with a focus on partnerships, product content, and emerging trends. šŸ“Manage the editorial calendar, coordinating with cross-functional teams to ensure timely and impactful content delivery across platforms. šŸ“Lead operational tasks related to social media and content distribution, ensuring a smooth execution of campaigns and initiatives. šŸ“Partner with the Brand team to bring brand moments to life in a creative and engaging way across social and partner platforms. šŸ“Collaborate with the Product team to showcase key product updates and milestones to relevant audiences. šŸ“Analyze performance metrics from social media and partner platforms to optimize content and improve overall strategy. šŸ“Travel within the Asia Pacific region to provide on-the-ground social media coverage at events, capturing real-time content. šŸ“Support broader social media initiatives, including evergreen content creation, campaign optimizations, and audience engagement.

What we look for in you:

šŸ“3-5 years of experience in social media and content management. šŸ“Strong understanding of the crypto market and the blockchain ecosystem. šŸ“Proven experience in growing and managing communities across Twitter, TikTok, Instagram, Facebook, and LinkedIn. šŸ“Demonstrated ability to create engaging and impactful social media content. šŸ“Strong content distribution and project management skills, with experience managing an editorial calendar. šŸ“Emotional intelligence and leadership qualities, with the ability to effectively prioritize and align expectations. šŸ“A creative mindset with the ability to balance creativity and data-driven decision-making. šŸ“A learner mindset with a passion for staying on top of industry trends.

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