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Ledger
Head of Permance Marketing
at Ledger
11 months ago | 596 views | 9 applications

Head of Permance Marketing

Full-time
Remote

About the company

Founded in Paris in 2014, LEDGER is a global platform for digital assets and Web3. Ledger is already the world leader in Critical Digital Asset security and utility. With more than 6M devices sold to consumers in 200 countries and 10+ languages, 100+ financial institutions and brands as customers, 20% of the world’s crypto assets are secured, plus services supporting trading, buying, spending, earning, and NFTs. LEDGER’s products include: Ledger Stax, Nano S Plus, Nano X hardware wallets, LEDGER Live companion app, [ LEDGER ] Market, the world’s first secure-minting and first-sale distribution platform, and Ledger Enterprise. With its ease of use, LEDGER allows a user to begin investing in digital assets and ultimately, achieve financial freedom in a safe and stress-free environment.

Job Summary

Missions

📍Define and optimize paid marketing campaigns and maximize ROI through affiliate marketing, SEA, programmatic 📍Own your KPIs, report results and trends (Revenue, ROAS, Share of revenue on total ledger.com revenue, Traffic…) 📍Proactively work to optimize affiliate program effectiveness (including affiliation platform, partner management and recruitment processes) 📍Support the Consumer Sales team in achieving revenue driven campaigns (sales, bundles, seasonal campaigns…) Iterate and constantly test your strategies 📍Forecast, quantify and prioritize high-impact opportunities with clear understanding of cost and revenue drivers 📍Manage significant budgets 📍Manage and lead team members

What we’re looking for:

đź“ŤA strong background in data analytics and/or statistics đź“ŤDemonstrable experience managing paid marketing campaigns and/or affiliation programs with high levels of success đź“ŤA curiosity about new technologies and innovation, more specifically crypto đź“ŤPeople management experience is a plus (prior experience can range from mentoring interns or a whole team) đź“ŤFluency in English đź“ŤSomeone adept at working cross-functionally, collaborating with various stakeholders across the business đź“ŤSkills in problem-solving and project management đź“ŤA continuous learner and driven to make an impact

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