About the company
A Leading Firm In Global FinTech Recruitment, connecting organizations with the senior talent to drive their mission.
Job Summary
They are growing their team remotely in the US/Canada and one of their key hires will be a Director of Marketing. This role will report directly to the CEO and will spearhead all growth and marketing efforts. This is an opportunity to grow and scale within an extremely innovative and fast-growing Insurtech.
Responsibilities: develop and own marketing strategy to target ideal audiences track and measure performance of campaigns, identifying insights to inform future strategy and testing setting creative and data-driven initiatives to align with the company's mission delivering expertise in all things digital marketing, brand strategy, data analytics, tailored messaging recruit marketing talent- building out and managing a team of marketing specialists
Your Background 5+ years in Insurtech marketing roles 5-10 years of digital marketing experience Data-driven, ability to test theories and use insight to build strategy Knowledgable about multiple marketing acquisition channels; influencer, paid and earned, organic, email/social Leadership- management experience A dynamic communicator and creative thinker