About the company
The Binance Exchange is a leading cryptocurrency exchange founded in 2017 in Hong Kong. It features a strong focus on altcoin trading. Binance offers crypto-to-crypto trading in more than 600 cryptocurrencies and virtual tokens, including Bitcoin (BTC), Ether (ETH), Litecoin (LTC), Dogecoin (DOGE), and its own token Binance Coin (BNB).
Job Summary
Key Responsibilities:
šAssist with content creation and management for blogs, announcements, and educational materials; šSupport internal communication initiatives, particularly within lifecycle marketing campaigns (emails, push notifications, in-app messages); šHelp optimize and monitor paid advertising campaigns (Google, Meta, etc.); šContribute to ASO (App Store Optimization) testing and improvements; šAssist with SEO strategy execution (keyword research, content optimization); šParticipate in growth experiments and help analyze performance metrics; šCollaborate closely with the wider marketing team on recurring tasks and campaign execution.
Requirements:
šInterest in crypto/blockchain (previous experience in Web3 or tech marketing is a plus); šUnderstanding of paid ads management (Google Ads, Meta Ads, etc.) and willingness to learn deeper; šBasic knowledge of ASO/SEO is a plus; šStrong written and verbal communication skills; šAbility to manage multiple tasks with attention to detail; šFluency in English is required to be able to coordinate with overseas partners and stakeholders. Additional languages would be an advantage (Fluency in Ukrainian); šSelf-motivated, eager to learn, and a proactive team player.
The crypto industry is evolving rapidly, offering new opportunities in blockchain, web3, and remote crypto roles ā donāt miss your chance to be part of it.