About the company
Superlogic is the premier provider of world-class experiential inventory and rewards technology. Our B2B2C experiences marketplace helps brands bring the best of global music, sports, dining and culture to consumers with the click of a button. Backed by American Express and Warner Music Group, we are transforming consumer engagement.
Job Summary
Responsibilities
📍Own” the travel, experience, and retail inventory on – analyzing it to create compelling packages and stories that drive user interest and grow purchases and top-of-funnel new customer signups 📍Lead website content (blog/newsletter) writing and merchandising strategy. Identifying high-performing deals and knowing intuitively what resonates with travelers versus what falls flat; know when to feature what deals based on market demand and conversion potential. 📍Apply deep understanding of travel consumer behavior to optimize deal packaging and positioning for maximum impact on target customers. 📍Develop and own the end-to-end content marketing strategy aligned with business goals and brand voice 📍Manage the content calendar and oversee content production across blogs, landing pages, newsletters, videos, and social channels
Requirements
đź“Ť4-6 years experience with proven track record in travel marketing and merchandising; preferably with major online travel and e-commerce companies like Expedia, Booking.com, TripAdvisor, Marriott Bonvoy, ThePointsGuy, or similar platforms. đź“ŤProven track record of driving customer acquisition and revenue growth through integrated marketing campaigns in the travel and/or experiential industries đź“ŤDeep understanding of travel industry dynamics and what drives consumer booking behavior across hotels, cruises, experiences, and travel packages đź“ŤStrong marketing acumen with demonstrated ability to distinguish between high-performing and low-performing campaigns and deals
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