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Crypto.com
Digital Content Landing Page Specialist
6 days ago | 28 views | Be the first one to apply

Digital Content Landing Page Specialist

Full-time
Hong Kong, Asia

About the company

The World's Leading Cryptocurrency Platform

Job Summary

Responsibilities

📍Lead end-to-end project management, develop, manage, and optimize landing pages for Google search keyword paid ads. 📍Plan the creative schedule to ensure the achievement of KPIs. 📍Handle day-to-day creative requests from the Growth user acquisition team, CRM team, and campaign teams with campaign objectives. 📍Utilize analytics tools to track and report on landing page performance. 📍Ensure all content is on-brand, consistent in > 📍Coordinate with Growth Creative, development, and UA teams to enhance landing page effectiveness. 📍Leverage creative data analytic skills to optimize content performance and make informed decisions. 📍Monitor industry trends and competitor activities to inform content strategies. 📍Manage timelines, deliverables, and stakeholder expectations for multiple projects 📍Manage resources efficiently and effectively.

Requirements

📍Bachelor's degree in advertising, media, business, or a related field. 📍5-8 years of project management and related experience. 📍Proven experience in digital content creation and project management. 📍Strong understanding of Google Ads and keyword optimization. 📍Experience handling creative requests from various marketing teams. 📍Proficiency in content management systems (CMS) and web analytics tools. 📍Creative data analytic skills are a plus. 📍Excellent communication and collaboration skills. 📍Ability to manage multiple projects and deadlines. 📍Creative mindset with a keen eye for detail. 📍Familiarity with SEO best practices. 📍Digital Advertising Expertise: In-depth knowledge and understanding of platforms like Facebook Ads Manager, Instagram Ads, Twitter Ads, YouTube Ads, Google Ads, and TikTok Ads.

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