Responsibilities

📍Work with development teams to ensure SEO best practices are properly implemented on newly developed code 📍Work with editorial and marketing teams to drive SEO in content creation and content programming across many languages 📍Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords. 📍Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum growth 📍Track, report, and analyze website analytics and initiatives and campaigns 📍Optimize copy and landing pages for search engine marketing 📍Perform ongoing site audits, keyword discovery, expansion and optimization 📍Research and implement search engine optimization recommendations 📍Research and analyze competitor advertising links 📍Develop and implement link building strategy

Requirements

📍1-3 years of proven achievement with Global SEO with a large B2C audience 📍Language ability - English business level or above, and Mandarin Business level or above to interface with Mandarin speaking tech teams is a strong plus 📍Experience collaborating with cross-functional teams on strategy and execution 📍Knowledge and interest in the blockchain/cryptocurrency industry is a strong plus 📍In-depth experience with website analytics and data visualization tools (e.g, Google Analytics, Looker and Excel/Google Sheets) 📍Experience with enterprise SEO tools, popular CMS 📍Experience with A/B and multivariate experiments 📍Working knowledge of HTML, CSS, and JavaScript development and constraints 📍Knowledge of ranking factors and search engine algorithms 📍Up-to-date with the latest trends and best practices in SEO and ASO

If you’re passionate about blockchain and decentralized technologies, explore more opportunities in web3 and cryptocurrency careers.