About the company
PayPal has been revolutionizing commerce globally for more than 25 years. Creating innovative experiences that make moving money, selling, and shopping simple, personalized, and secure, PayPal empowers consumers and businesses in approximately 200 markets to join and thrive in the global economy. For more information, visitāÆhttps://www.paypal.com ,āÆ https://about.pypl.comāÆand āÆhttps://investor.pypl.com. PayPal provides equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, pregnancy, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, PayPal will provide reasonable accommodations for qualified individuals with disabilities. If you are unable to submit an application because of incompatible assistive technology or a disability, please contact us at [email protected].
Job Summary
MarTech Acumen
šDemonstrate solid understanding of Marketing and Advertising Technology, with practical Adobe experience. šUnderstand journey-based lifecycle marketing and advise on integrating real-time marketing triggers with omnichannel journeys. šCommunicate complex technical concepts clearly to diverse audiences. šManage pilot programs for new marketing technologies, analyzing results and recommending wider implementation. šOptimize the MarTech / AdTech ecosystem, aligned with organizational goals. šSupport AI and automation adoption across marketing functions to improve efficiency. šIdentify opportunities for process automation and data integration. šDevelop and document standard operating procedures and best practices for marketing technology utilization.
Program Management and Optimization
šAdvance transformative initiatives in a matrixed organization, maintaining strong relationships across marketing and IT teams. šImplement and manage program processes, methodologies, and governance structures. šDefine scope, goals, and deliverables in collaboration with stakeholders. šMonitor and report on project progress, performance metrics, and key milestones. šFacilitate collaboration and communication among team members and stakeholders. šCreate and maintain a cross-functional transformation roadmap. šEvaluate and prioritize new transformation opportunities, maintaining a program backlog.
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