The opportunity

📍Lead and inspire Kraken’s creative leads to develop bold, high-impact creative that elevates our brand and drives business objectives. 📍Set and execute the global creative vision for Kraken, ensuring all marketing, advertising, and brand initiatives reinforce our position as a category leader. 📍Drive world-class advertising and campaigns across TV, digital, social, partnerships, and experiential activations, leveraging data-driven insights and cultural trends. 📍Own the brand and creative strategy, shaping Kraken’s identity and voice across all channels to ensure consistency and differentiation. 📍Champion crypto culture and develop reactive marketing and activations that engage both native crypto audiences and those new to the space. 📍Balance leadership and execution, seamlessly switching between guiding teams and executing high-level creative work as an individual contributor. 📍Oversee creative agency relationships, setting the vision, evaluating proposals, and ensuring high-quality execution. 📍Foster a culture of innovation, collaboration, and excellence within the creative org, hiring and mentoring top-tier talent. 📍Leverage AI to scale creative ideation and execution efficiently. 📍Develop a framework for measuring creative performance, applying qualitative and quantitative insights to drive continuous improvement. 📍Serve as a key creative advisor to Kraken’s executive leadership team, providing guidance on brand-building strategies and creative opportunities.

Skills you should HODL

📍15+ years of experience in creative leadership, with a diversified track record of success at global brands, agencies, and high-growth tech companies. 📍Proven ability to lead and scale high-performing creative teams, overseeing multiple disciplines including design, content, brand, and campaign execution. 📍Deep expertise in brand marketing and advertising, from high-profile campaigns (TV, digital, experiential) to disruptive cultural moments and scrappy, no-budget initiatives. 📍Strong executive presence, with experience presenting creative vision and securing buy-in for bold and disruptive ideas at the C-suite level.

The future of finance is here — whether you’re interested in blockchain, cryptocurrency, or remote web3 jobs, there’s a perfect role waiting for you.