About the company
Kraken, the trusted and secure digital asset exchange, is on a mission to accelerate the adoption of cryptocurrency so that you and the rest of the world can achieve financial freedom and inclusion. Our 2,350+ Krakenites are a world-class team ranging from the crypto-curious to industry experts, united by our desire to discover and unlock the potential of crypto and blockchain technology. As a fully remote company, we already have Krakenites in 70+ countries (speaking 50+ languages). We're one of the most diverse organizations on the planet and this remains key to our values. We continue to lead the industry with new product advancements like Kraken NFT, on- and off-chain staking and instant bitcoin transfers via the Lightning Network.
Job Summary
The opportunity
šArchitect and develop the analytics events data flow from web and mobile apps to 3rd parties šBuild a framework for experiments and A/B tests and the tools to enable experimentation for all teams in the company šExtreme ownership of all MarTech tools, processes, libraries and integrations šDevelop and maintain a knowledge base of how data is collected, processed, transmitted, and reported, ensuring transparency and usability across the company šDevelop and maintain shared libraries and best practices for event tracking across multiple codebases, ensuring consistency, reducing duplication, and enabling high-quality data collection across Krakenās frontend platforms šImplement monitoring and alerting systems to proactively detect and address data inconsistencies before they impact reporting and decision-making šCollaborate closely with Data Engineering and Analytics teams to maintain a unified source of truth, ensuring alignment across all data consumers at Kraken šOptimize our MarTech solutions, maximizing the value of our current systems and recommending alternative solutions when appropriate šMap out and refine event data flows, reducing redundancy and improving efficiency, transparency, and cost-effectiveness in our tracking architecture šImprove attribution modeling, ensuring that we can accurately track where visitors come from and tie that data back to long-term user engagement
Skills you should HODL
š4+ years of experience in frontend development, with strong expertise in React.js (either on web or react-native on mobile) and TypeScript šStrong understanding of web tracking technologies and analytics platforms, including Google Tag Manager, Google Analytics, Segment, and Mixpanel šProven ability to audit and troubleshoot data discrepancies šExperience working across multiple teams and code bases šTrack record of working with large-scale data tracking and analytics solutions šExcellent communication and collaboration skills, with the ability to align engineering, marketing, and analytics teams on best practices šHands-on experience with frontend testing frameworks
The future of finance is here ā whether youāre interested in blockchain, cryptocurrency, or remote web3 jobs, thereās a perfect role waiting for you.