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OKX
Social Media Lead
at OKX
about 1 year ago | 1314 views | 2 applications

Social Media Lead

Full-time
United States
Per year
$122,000 To $189,000

About the company

About OKX OKX is a leading crypto trading app, and a Web3 ecosystem. Trusted by more than 20 million global customers in over 180 international markets, OKX is known for being the fastest and most reliable crypto trading app of choice for investors and professional traders globally. Our Singapore office is a Product and Engineering hub and we are in the progress of expanding our teams in Singapore for the continuous growth of our global business. We build and maintain core trading platform with millions of daily active users. Design, Product and Engineering teams work cross-functionally to identify customer needs, and ship high-quality new features through fast iterations.

Job Summary

What You’ll Be Doing

📍Lead a global team of social media mavens and brief them to do their best work 📍Manage 3-5 agency partners to create content that's effective, agile and crypto-forward 📍Collaborate with GTM teams to publish product marketing content 📍Daily content creation across all Twitter, TikTok, LinkedIn, Instagram, YouTube, Facebook 📍Project manage multiple social media distribution requests, align expectations and prioritize editorial calendar 📍Work with influencers to produce trending content across key social platforms 📍Ability to travel within the United States and abroad to provide social coverage at major tentpole brand moments and / or events 📍Partner with the brand team to bring brand moments to life in a creative way 📍Prioritize social media distribution requests and expansion plans 📍Assist leadership with corporate narratives 📍Helping assist with other social team initiates, optimizations, and evergreen/trending content as we grow each channel 📍Analyze key marketing metrics, especially social media analytics

What We Look For In You

📍7+ years experience in social media 📍Strong copywriting skills 📍Experience with visual creation 📍Roll-up sleeve and get-stuff-done attitude 📍Understanding of crypto products and/or trading 📍Experience growing Twitter, TikTok, Instagram, Facebook, & Linkedin communities 📍Experience creating engaging social media content 📍Emotionally intelligent 📍Leadership qualities - be able to prioritize right and align expectations effectively 📍Ability and acumen to marry creativity with data 📍Learner mindset 📍Ownership mentality 📍Close the loop on a task before proceeding to the next one 📍Efficient project management

Nice to Haves

📍Led influencer programs in the past 📍Bilingual 📍Multi-cultural 📍Photography and video editing skills

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