Responsibilities:

📍Creative Content Production: Based on briefs from the Social Media Team and in line with Binance Brand Guidelines, develop high-quality, engaging content, including memes, infographics, GIFs, and social media campaigns, tailored for multiple platforms (TikTok, X.com, Instagram, Facebook, YouTube, Telegram). 📍Trend Spotting & Content Ideation:Keep your finger on the pulse of internet and crypto trends, leveraging emerging memes and digital trends to create relevant viral content, that maximizes impressions and engagement. 📍Campaign Execution: Collaborate with the Social Media and other cross-functional teams to design and execute small, medium and large-scale social media campaigns that align with the broader social media, marketing strategy and brand vision. 📍Collaboration Across Teams: Work closely with social media, design, content, performance marketing, product, and other internal teams to ensure brand consistency and creativity are adhered to across all social channels. 📍Brand Building: Contribute to the growth and promotion of the Binance brand through engaging creative content, ensuring it remains relevant and relatable to crypto audiences across various regions.

Requirements:

📍Ability to independently create memes, on-brand social media designs, four-frame cartoons, and short-form video content or GIFs that connect with audiences. 📍Experience in digital media, video production, or entertainment industries, working with social media agencies, creators, or media companies. 📍Graphic Design background with the focus on social media channels. 📍A deep understanding of social media platforms, trends, design, and opportunities for viral content creation. 📍Proficiency in Figma, Adobe Creative Suite (Photoshop, Illustrator, After Effects, Premiere) and video editing software. 📍Experience in managing social media platforms and working with external creators for content collaboration desirable.