About the company
Offchain Labs is a New York-based company building Arbitrum, a suite of scaling solutions for Ethereum. Arbitrum One and Nova are powered by Nitro, our proprietary technology stack. Nitroās next-generation rollup architecture provides 7x more throughput than Ethereum and lower fees without sacrificing any security. Prysm is an official Ethereum proof-of-stake client written in Go. Both individuals and institutions can use Prysm to participate in Ethereum's decentralized economy by running a node and earn rewards by running a validator to help secure the Ethereum blockchain. Upcoming Stylus will enable users to deploy programs written in popular programming languages like Rust, C, C++, and more, side-by-side with existing Solidity dApps on the same Arbitrum blockchain.
Job Summary
What you'll do:
šDevelop go-to-market plans, messaging, and launch execution for consumer product ecosystem šPartner with product teams to translate insights into scalable marketing strategies that drive user acquisition, engagement, and retention šBuild messaging frameworks and campaigns that evolve across the product lifecycle, focusing on measurable impact at every stage šDevelop marketing programs that strengthen the products place in crypto culture, engaging both crypto-native and new audiences šCollaborate with ecosystem partners to drive adoption and amplify reach through coordinated GTM efforts šSupport the development of systems and processes that keep the user perspective at the heart of product and marketing decisions šContribute to the establishment of OKRs and performance tracking frameworks to measure the impact of marketing initiatives šIterate on strategies based on user feedback, market trends, and campaign results
What you'll need:
š5+ years of experience in product marketing or a similar function in crypto, fintech, or consumer tech šDemonstrated success launching and scaling consumer-facing products or features with quantifiable outcomes šStrong copywriting and storytelling skillsāable to distill complexity into clarity šExperience working cross-functionally in fast-paced, iterative environments šComfort navigating ambiguity and solving open-ended problems with structure and insight šFamiliarity with growth loops, funnels, and lifecycle marketing Blockchain Enthusiast. A burning curiosity and/or deep understanding of blockchain technologies šBonus: Experience managing and mentoring team members, fostering a collaborative environment that drives individual growth and team success
The crypto industry is evolving rapidly, offering new opportunities in blockchain, web3, and remote crypto roles ā donāt miss your chance to be part of it.
