What you’ll do

📍Craft and refine our go-to-market strategies and positioning for Robinhood’s core crypto products by collaborating with Marketing, Communications, Product, Data Science, and Partnerships teams 📍Lead go-to-market execution for product and feature launches and ongoing marketing campaigns 📍Partner with performance, lifecycle, and brand marketing teams to define and implement a strategic growth strategy that unlocks opportunities for one of the largest crypto exchanges in the US 📍Craft end-to-end marketing campaigns that build relevance and excitement for the Robinhood brand 📍Create differentiated narratives with messaging that continuously improves with user feedback, testing, and a deep understanding of our target audience 📍Drive market and competitive assessments with research and data teams by surfacing qualitative and quantitative customer insights to craft product strategies, ensure product-market fit, and shape the product roadmap 📍Track and analyze the impact of the work with our target customers in partnership with Product, Benchmarking, Legal, Compliance, and Policy teams 📍Understand the multiple players in the ecosystem (including consumers, policymakers, news media, government) 📍Be a strong customer champion, creative marketer, and problem solver

What you bring

📍4-5+ years of professional work experience in a Product Marketing capacity 📍Ability to break down complex concepts so that they’re simple, clear, and human 📍Strong relationship-building capabilities and ability to work cross-functionally 📍Experience in tech (preferably fintech and/or crypto) companies where customer insight is paramount 📍Data-driven approach to your work and decision-making 📍Qualitative analytical ability and familiarity with A/B testing 📍Thrives in a fast-paced environment with a bias towards action 📍Experience working in or strong knowledge of the crypto industry and Web3 ecosystems 📍internally and with Clients with confidence

What we offer

📍Market competitive and pay equity-focused compensation structure 📍100% paid health insurance for employees with 90% coverage for dependents Annual life> 📍Lifetime maximum benefit for family forming and fertility benefits 📍Dedicated mental health support for employees and eligible dependents 📍Generous time away including company holidays, paid time off, sick time, parental leave, and more! 📍Lively office environment with catered meals, fully stocked kitchens, and geo-specific commuter benefits