About the company
The Binance Exchange is a leading cryptocurrency exchange founded in 2017 in Hong Kong. It features a strong focus on altcoin trading. Binance offers crypto-to-crypto trading in more than 600 cryptocurrencies and virtual tokens, including Bitcoin (BTC), Ether (ETH), Litecoin (LTC), Dogecoin (DOGE), and its own token Binance Coin (BNB).
Job Summary
Responsibilities
šManage and operate existing fan token features and utilities to ensure increased adoption of crypto and awareness of fan token. šPlan and execute campaigns to drive user growth funnel from acquisition, retention and conversions. šManage Web3 wallet Web 3, Defi and inscription products to formulate a business strategy. šCooperate with the business teams and analyze data results in order to generate insights and recommendations for product optimization. Drive effective plans and campaigns to increase market share and contribute to the teamās overall KPIs. šCollaborate closely with the product team, measuring, reporting and analysing market trends and performance of campaign into actional data-driven recommendation to improve future performance. šEngage in active cooperation with various teams across the organization, working collaboratively to continuously improve overall user experience by identifying and addressing points of friction, as well as introducing innovative solutions to provide an engaging and seamless journey for our customers.
Requirements
šA bachelorās degree and a minimum of 2 years of relevant work experience in operation management in the fintech or crypto sector. šA deep understanding of and a strong inclination towards the rapidly evolving crypto, blockchain, and technology industries, especially defi and inscriptions. šA good understanding and interest in sports partnerships and sponsorships. šProficiency in written and spoken English and Mandarin is compulsory. šGood knowledge of Binanceās product suite. šStrong business development acumen with operational background. šAbility work independently with a good learning attitude and demonstrate strong initiative. šRemote and start up experience is a plus.