About the company
Decentraland is the world’s first fully decentralized, Ethereum blockchain-based virtual world, built, governed and owned by its users. It’s a truly unique ecosystem with its own decentralized autonomous organization, currency, marketplace and system of property – and it’s growing fast! New creations are added daily by creators who use proprietary developer tools to make games, puzzles, scenes, artworks – whatever their imaginations allow. Via their personal avatars, users attend live music events, conferences, exhibitions, dance parties and other experiences every day of the year. What began as a proof-of-concept for assigning ownership of digital real estate to users of a blockchain is now an immersive, ever-expanding and richly detailed metaverse, where anything is possible. Check it out at: http://play.decentraland.org/
Job Summary
Key Responsibilities:
đź“ŤCreate compelling graphics for marketing campaigns, including blog imagery, social media posts, banner ads, and promotional materials. đź“ŤCollaborate with marketing and content teams to develop visual assets that align with brand guidelines and support campaign objectives. đź“ŤDesign assets for email marketing campaigns, landing pages, and website content. đź“ŤDevelop motion graphics or 3D visual elements to enhance storytelling across social and advertising channels. đź“ŤAdapt creative work for different platforms, optimizing designs for Facebook, Twitter, Instagram, TikTok, and other social media outlets. đź“ŤEnsure consistency across all brand communications and marketing collateral. đź“ŤStay updated on the latest design trends and marketing best practices to keep designs fresh and engaging. đź“ŤAssist in refining brand identity and visual guidelines as Decentraland evolves.
Skills & Qualifications:
đź“ŤProficiency in Figma: Strong ability to create UI mockups, marketing layouts, and collaborate with the team using Figma's collaborative features. đź“ŤCanva expertise: Experience using Canva for rapid, scalable design across social media and blog posts. đź“ŤExperience in 3D design: Basic knowledge of 3D design tools (e.g., Blender, Cinema 4D, or equivalent) to create simple 3D models, icons, or visual effects. đź“ŤGraphic design skills: Proficiency in the Adobe Creative Suite (Photoshop, Illustrator, After Effects, Premiere etc.), for advanced image design and animation. đź“ŤComfort with using AI: Interest in utilizing ai for basic concepts and references (Midjourney for example). đź“ŤUnderstanding of marketing principles: Ability to create designs that support campaign goals and are optimized for conversion.
