About the company
A crypto-focused organization emerged during the 2017 crypto-boom to spotlight innovators and expose fraudulent activities. Subsequently, it secured $2 million in late 2018. Originating from New York, the organization has evolved into a global news and research entity spanning various time zones. Now, it endeavors to provide retail investors with insights akin to those of insiders. Through a systematic evaluation of numerous crypto projects, it delivers valuable insights to subscribers and remains committed to reporting relevant news and emerging trends in the industry.
Job Summary
Responsibilities
📍Develop and implement comprehensive brand strategies aligned with company goals. 📍Analyze market trends and consumer behavior to enhance brand positioning. 📍E-commerce Brand Management: 📍Oversee the day-to-day operations of the brand on various e-commerce platforms. 📍Drive initiatives to optimize product listings, enhance customer experience, and maximize sales. 📍Seller Central Expertise: 📍Manage Seller Central on Amazon, ensuring optimal performance and adherence to guidelines. 📍Utilize data-driven insights to enhance product visibility, ratings, and reviews. 📍Cross-functional Collaboration: 📍Collaborate with cross-functional teams to integrate brand strategies into marketing, sales, and product development efforts. 📍Coordinate with the design and content teams to ensure brand consistency across all channels. 📍Market Research and Analysis: 📍Conduct market research to identify opportunities, threats, and industry trends. 📍Analyze competitor activities and consumer feedback to refine brand strategies. 📍Campaign Development and Execution: 📍Plan and execute marketing campaigns to promote brand awareness and drive sales. 📍Monitor and measure the effectiveness of campaigns, adjusting strategies as needed. 📍Budget Management: 📍Manage the brand budget effectively, optimizing spending for maximum impact. 📍Provide regular budget reports and insights to leadership.
Requirements
📍Minimum 5 years of experience: Proven track record of at least 5 years in brand management within tech companies. 📍E-commerce Expertise: Demonstrated experience managing the unique needs of an e-commerce brand. 📍Amazon Seller Central Proficiency: Expertise in managing Seller Central within the Amazon platform. 📍Shopify Expertise: Proven experience in building and managing brands on the Shopify platform. 📍Strategic Thinker: Strong analytical and strategic thinking skills with the ability to translate insights into actionable plans. 📍Cross-functional Collaboration: Proven ability to work collaboratively with diverse teams and departments. 📍Results-Driven: Track record of achieving and exceeding performance targets and KPIs. 📍Adaptability: Ability to thrive in a fast-paced, dynamic environment and adapt to evolving market conditions. 📍Excellent Communication Skills: Clear and concise communication skills, both written and verbal. 📍Innovative Mindset: Willingness to explore new ideas and innovative approaches to brand management.