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PayPal
Database Marketing Manager
atĀ PayPal
9 days ago | 56 views | Be the first one to apply

Database Marketing Manager

Full-time
China, Asia

About the company

PayPal has been revolutionizing commerce globally for more than 25 years. Creating innovative experiences that make moving money, selling, and shopping simple, personalized, and secure, PayPal empowers consumers and businesses in approximately 200 markets to join and thrive in the global economy. For more information, visitā€Æhttps://www.paypal.com ,ā€Æ https://about.pypl.comā€Æand ā€Æhttps://investor.pypl.com. PayPal provides equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, pregnancy, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, PayPal will provide reasonable accommodations for qualified individuals with disabilities. If you are unable to submit an application because of incompatible assistive technology or a disability, please contact us at [email protected].

Job Summary

Your day to day:

šŸ“Plan, strategize, setup & deliver top of class sales-oriented data initiatives and process šŸ“Work closely with sales, internal regulatory and compliance teams and 3rd party vendors to develop data framework and enrichment process šŸ“Work closely with business functions to convert data driven insights into business actions šŸ“Managed a team of data analysts to maintain a steady stream of lead gen campaign leads šŸ“Drive E2E campaign execution, process refinement and enhanced automation and optimization. šŸ“Using a data approach, collaborate with stakeholders to gain a clear understanding of critical business questions across topics like šŸ“Work with BU leaders to develop initiatives to prevent customer churn & improve retention rates šŸ“Develop Potential customers sizing and targeting leverage big data and AI šŸ“Deep understanding of technical operations metrics and lead gen processes šŸ“Identify data opportunities and perform descriptive/predictive analytics as needed

What do you need to bring:

šŸ“8+ years of experience in B2B, lead generation or marketing analytics. šŸ“8+ years of recent SQL experience with a deep understanding of structure and unstructured databases šŸ“5+ years of hands-on experience with physical and relational data modelling. Expert knowledge of metadata management and related tools. šŸ“4+ years of experience in team management and mentoring. šŸ“Bilingual capabilities are mandatory to work closely with global stakeholders šŸ“Deep understanding of Python, R or other languages to performance data analytical tasks šŸ“Proven understanding of commercial data and how to leverage that to drive marketing and sales campaigns šŸ“Working knowledge in relevant technologies ā€“ Salesforces, Teradata, BigQuery, Notebooks šŸ“Able to drive collaboration within a matrixed environment. šŸ“Strong interpersonal skills, results-oriented and an appreciation of diversity in teamwork. šŸ“Bachelorā€™s degree (Computer science, Information technology, or a similar field.) ā€“ MBA or advanced quantitative degree is a plus.

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