About the company
The Oasis Network is a privacy-first, proof-of-stake, decentralized network. A network designed to give users back control and ownership of their data, while supporting new applications in open finance and open data.
Job Summary
Key responsibilities
šCreate the communications strategy for Oasis, ensuring branding and messaging consistency across all touchpoints ā and across the different target audiences šManage the Communications circle to deliver high quality and high performance campaigns, while supporting team members' professional growth šImprove brand messaging, thought leadership, and content creation according to our target audiences through a data-driven approach šCollaborate with the rest of the Marketing & Community team on Inbound Marketing campaigns, through an SEO-driven content creation strategy šDevelop an internationalization strategy for content creation, building upon the existing focus on anglophone countries šCreate Op-Eds to drive awareness for the brand, counting on internal and external resources when required šCreate a social media strategy for Oasis and support the dApps in the Oasis ecosystem, and proactively provide hands-on support in its implementation šCreate consistent programmes for social media and PR (e.g. webinars/podcasts series, collaborations with KOLs, advertorials, etc) šCreate and promote op-eds for spokespersons across owned and earned channels šWork with our PR freelancer to increase engagement with tier 1 publications šFoster good relations with key journalists covering the blockchain industry, and key verticals: DeFi, privacy, gaming, DAO governance, AI, and other technical topics such as Account Abstraction, TEEs vs ZK, Intents, etc. šCollaborate with the rest of the Marketing & Community team to ensure Communications is well aligned with Growth, Events, Branding and Community, and making the best use of data-driven insights šCollaborate with Engineering, BD, and Operations to deliver relevant and consistent campaigns and User Experience šWork with HR on Employer Branding initiatives šProvide regular reports and insights to the wider Marketing team and Board of the Oasis Foundation
Must have skills and attributes
š5+ years of experience in leading Communications teams, encompassing PR, social media, and thought leadership š2+ years of marketing experience with blockchain/Web3 projects šSolid experience managing teams and external suppliers šExperience with data-driven content creation, including SEO-driven content marketing šStellar copywriting skills and spoken English šHands-on, proactive and diligent šExperience working with thought leadership organizations and advisors šDeep interest in Crypto, Blockchain, DeFi, Privacy, AI