About the company
The Binance Exchange is a leading cryptocurrency exchange founded in 2017 in Hong Kong. It features a strong focus on altcoin trading. Binance offers crypto-to-crypto trading in more than 600 cryptocurrencies and virtual tokens, including Bitcoin (BTC), Ether (ETH), Litecoin (LTC), Dogecoin (DOGE), and its own token Binance Coin (BNB).
Job Summary
Responsibilities:
📍Coordinate and support marketing initiatives and campaigns, communications, among other program tasks 📍Assist the regional marketing team in the creation to the curation of calendar and drip of editorial, visual, and streaming content across different media mixes and social platforms (Instagram, Telegram) 📍Assist in cascading regional and global campaign and promotional messages across different Telegram community groups 📍Monitor marketing campaign progress and results using data analysis and user feedback to ensure ever-improving efficacy and user experience 📍Act as the local POC online and offline, organize onsite workshops and Binance Meetups 📍Assist in the tracking and reporting of key metrics and objectives 📍Write educational content including but not limited to blog posts, emails, video scripts, promotional articles, and presentations 📍Manage communication strategy with users using internal tools such as CRM and localize Global CRM communications 📍Brainstorm and suggest opportunities for growing the presence in the region 📍Support users in their daily queries and growth number of community members
Requirements:
📍Ability to handle a fast-paced environment and many moving parts at once 📍Highly organized and comfortable working across time zones and multiple projects 📍Strong communication skills and writing skills 📍Creative to develop unique ideas and expand on them is a plus 📍Advanced in English and Russian. Any other languages on top is a plus. 📍Strong interest and knowledge about crypto, blockchain technology, and the Binance ecosystem are desirable 📍Desire to grow and act as responsible POC 📍Connections with local crypto KOLs or builders would be a big plus.